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Plug Buyer's Guide on the homepage #1142

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gideonthomas opened this issue Oct 17, 2018 · 25 comments
Closed

Plug Buyer's Guide on the homepage #1142

gideonthomas opened this issue Oct 17, 2018 · 25 comments
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@gideonthomas
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gideonthomas commented Oct 17, 2018

We'll have a small CTA for the buyer's guide below the theme on the homepage.

cc @mmmavis for awareness

@kristinashu
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kristinashu commented Oct 18, 2018

Please make sure to add google analytic event to this so we can track how many click throughs there are!

@mmmavis
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mmmavis commented Oct 18, 2018

@kristinashu I don't know much about GA but I'm assuming GA on Foundation site will already be able to tell what external site users came from?

@xmatthewx
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Yes @mmmavis, we can see referral site in Buyer's Guide analytics.

@kristinashu
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Ok so we'll just go off that!

@beccaklam
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beccaklam commented Oct 18, 2018

@gideonthomas Talked to Sabrina and she suggested adding in some text before to more elegantly slate the buyer's guide ad in. Here is the proposed design along with the proposed copy:
Large/Medium screens: https://redpen.io/ec814012c278651a4c
Mobile Screens: https://redpen.io/km338698a51706d7ea
@mmmavis If the design is approved what assets do you need from me? Logo, background image, anything else? I'm assuming we're building the ad and not just dropping in an image, but if we're doing the latter I can also just provide an image.

@gideonthomas
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Design looks good, I would recommend changing the copy to:

We've even created a guide to help you take control of your data and buy safe, secure gifts this holiday season. Check out the *Privacy Not Included Buyer's Guide [online](link to buyers guide), or come visit us during the festival weekend at Ravensbourne University on Level X to learn more.

Also love @xmatthewx's suggestion of adding the label on the graphic that says "Not your typical advert".

@Saallen what do you think of the redpen linked above and the copy (both in the redpen and what I suggest above)?

@Saallen
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Saallen commented Oct 19, 2018

Is this part of the effect - as this is where the links bring me
screen shot 2018-10-19 at 12 56 32

@gideonthomas
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ugh, sorry @Saallen, looks like redpen is down. @beccaklam are you able to upload a screenshot for review instead?

@beccaklam
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@Saallen

Large/Medium Screens:

mozfest-ad

Mobile Screens:

mobile-banner-ad

@beccaklam
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beccaklam commented Oct 19, 2018

Assets for build:

Background images, logo, mock ups, and psd file can be found here: https://drive.google.com/drive/folders/1QT6nV7mn7ETcCZ0O_l5RhUz4TrDKuQuO?usp=sharing

Spacing: Entire ad (for both desktop and mobile has 20px padding all around)
Other spacing details (numbers are in pixels):

leaderboard 2x

medium rectangle 2x

"How Creepy Are You": Zilla Slab SemiBold 25 pt with drop shadow (x:0 y:0 blur size: 25px color #333333 blend mode: multiply opacity:100%)

Logo size: width-200px height-37px

"Not your typical advertisement": Nunito Sans Regular 12pt, Spacing is 5px padding top and right

See the Guide CTA button: Rounded rectangle width-114px height-26px, text is Nunito Sans Bold UPPERCASE 12pt letter-spacing of 10 centered in rounded rectangle

CC: @gideonthomas @mmmavis

@Saallen
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Saallen commented Oct 21, 2018

The how creepy is your wish list gets lost when you first scan the page- can you make it more prominent??
I did really think it was an ad...

@gideonthomas
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@natalieworth would you be able to change it slightly based on the feedback above? @beccaklam has linked the psd file.

@natalieworth
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natalieworth commented Oct 22, 2018 via email

@xmatthewx
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The intention was to make it appear like an ad so that we could skip a lengthy explanation, and be less disruptive to mozfest content. We could drop this approach, but I don't think we need to do that.

The "not your typical advertisement" could be nudged up above the image.

@Saallen
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Saallen commented Oct 22, 2018

Well I seriously thought it was an ad- so Great work ;)

@natalieworth
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medium rectangle 2x
leaderboard 2x

cc @Saallen @xmatthewx @gideonthomas I adjust the colours a bit—so more readable at a small size/ on mobile. Let me know if this works for you

@gideonthomas
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this looks good to me, @natalieworth would you be able to provide the details Becca provides above - about fonts, colors, etc.?

@natalieworth
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For sure! So I annotated the fonts/ button colour. Pixel spacing measurements that Becca had are the same. I also removed the "not your typical ad" text from the actual ad

medium rectangle 2x

cc @gideonthomas @xmatthewx

@natalieworth
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screen shot 2018-10-22 at 1 21 16 pm

screen shot 2018-10-22 at 1 25 15 pm

We can also move the "Not your typical advertisement" copy below the add

cc @gideonthomas @xmatthewx

@natalieworth
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@gideonthomas Updated placement for the "Not your typical advertisement":
screen shot 2018-10-22 at 2 10 29 pm

@gideonthomas
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@xmatthewx are you ok with this? ^

@xmatthewx
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yep!

@natalieworth
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@gideonthomas Added the background-with-logo files and updated the svg/ added a png version of the logo if needed in the google folder.

https://drive.google.com/drive/folders/1QT6nV7mn7ETcCZ0O_l5RhUz4TrDKuQuO?usp=sharing

@mmmavis
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mmmavis commented Oct 26, 2018

Opened implementation ticket. Closing this one. Thanks team!

@mmmavis mmmavis closed this as completed Oct 26, 2018
mmmavis added a commit that referenced this issue Oct 26, 2018
* Related to #1142 - Added Buyer's Guide ad to homepage

* updated copy

* fixed hyperlinks
@mmmavis
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mmmavis commented Oct 26, 2018

Done!

@mmmavis mmmavis reopened this Oct 26, 2018
@mmmavis mmmavis closed this as completed Oct 26, 2018
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