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###Customer Segmentation with K-Means###

#Problem# The comparison of customer segmentation using the K-Means machine learning method and the RFM-based customer segmentation method is expected.

#Dataset#

The dataset "Online Retail II" contains sales from a UK-based online store between 01/12/2009 - 09/12/2011.

#Variables#

InvoiceNO - Invoice Number

If the code starts with C, it indicates that the transaction has been canceled.

StockCode - Product Code

Unique number for each product

Description - Product Name

Quantity - Product Quantity

Indicates how many of the items in the invoices were sold.

InvoiceDate - Invoice date

UnitPrice - Invoice price (in Pound Sterling)

CustomerID - Unique customer number

Country - Country name

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