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v1.4.0 — Messaging Implications + README Refresh

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@ferdinandobons ferdinandobons released this 11 Mar 21:51
· 26 commits to main since this release
v1.4.0
51b2829

What's Changed

  • New deliverable: messaging-implications.md in startup-positioning — messaging hierarchy, category vs customer language map, words to use/avoid, social proof guidelines, freemium positioning
  • Enhanced: positioning-statement.md template now includes tagline stress-testing, one-liner variants, and freemium positioning
  • Improved: README copy — clearer, more direct descriptions of each skill
  • Updated: research-synthesis.md with category/customer language check and value anchor separation

Full Changelog: v1.3.0...v1.4.0

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