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@openooh OpenOOH

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    5 repositories

    • venue-taxonomy

      Public
      The intention of this project is to standardize the list of venue types that represent Digital-Out-of-Home (DOOH) advertising screens within a programmatic OpenRTB 2.5 context. The systematization of DOOH venue types will allow for clearer targeting by media buying platforms across a spectrum of available supply-side platforms offering DOOH inve…
      taxonomydoohvenueooh
      31•36•43•3•Updated Mar 1, 2024Mar 1, 2024

    • openooh.github.io

      Public
      OpenOOH Website
      1•1•0•1•Updated Aug 30, 2023Aug 30, 2023

    • screen-id

      Public
      Proposals for how to identify screens
      draft
      2•1•3•0•Updated Jul 29, 2021Jul 29, 2021

    • measurement-spec

      Public
      Specification for how to communicate measurement information
      draft
      0•0•0•0•Updated Apr 7, 2021Apr 7, 2021

    • creative-formats

      Public
      Working standards around OOH creative formats
      draft
      0•2•0•0•Updated Mar 8, 2021Mar 8, 2021