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Here we have user data of a food delivery service. The goal is to provide a user segmentation that could be utilized by marketing team to reactivate different kinds of users

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clusterization

Attached CSV is a file with some machine-generated user data of a food delivery service. Every row of the dataset represents one customer who has registered to use the service during September 2019 and either has or hasn’t made orders during the time from then and October 2020.

The assignment is to provide a user segmentation that could be utilised by marketing team to reactivate different kinds of users.

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Here we have user data of a food delivery service. The goal is to provide a user segmentation that could be utilized by marketing team to reactivate different kinds of users

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