Basic RFM model to kickstart customer value segmentation. This project aims to guide the first time user to have a bouncing board into setting up their first segmentation model.
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Updated
Feb 23, 2020 - Python
Basic RFM model to kickstart customer value segmentation. This project aims to guide the first time user to have a bouncing board into setting up their first segmentation model.
Code to perform clustering using self organizing maps on retail customer data.
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