Revolutionizing Communication for Indonesia's 64.2 Million UMKM Businesses

SimplyBox is an AI-powered smart inbox platform that unifies business communications into one intelligent dashboard, featuring Llama 3.3-70B integration with RAG pipeline for contextual, personalized customer interactions.

Indonesia's SMEs face overwhelming multi-channel communication challenges:

• 64.2M UMKM businesses contribute 61.07% to GDP but struggle with digital transformation
• Only 13% are fully digitalized, creating massive productivity gaps
• Business owners spend 2-4 hours daily just replying to messages
• 35% lead loss due to 2-7 hour response delays
• 50+ daily messages across fragmented channels (WhatsApp, Email, etc.)

• Multi-channel message aggregation (WhatsApp, Email)
• Real-time message synchronization
• Message filtering and pinning
• Auto AI Response with contextual understanding
• AI-suggested responses (3 options per message)

• Intent Recognition: Automatic message classification (lead, complaint, order, info, urgent)
• Context-Aware Responses: RAG pipeline with 5-chat memory system
• Multi-language Support: Optimized for Indonesian business context
• 80-85% Accuracy in automatic routing and response generation

• File upload with categorization, tags, and descriptions
• Agentic Chunking: Adaptive and personalized for each client
• Optimized Grouping: Intelligent data organization
• Vector database storage with semantic search

• Seamless team member onboarding
• Personal login credentials for each member
• Role-based access control
• Team invitation system via email

• Kanban Workflow: Visual message tracking (To Do → In Progress → Done)
• Contact Management: Comprehensive customer profiles
• Advanced Settings: Customizable automation rules

• React + TypeScript for responsive web application
• Modern UI/UX optimized for Indonesian SME workflows

• Supabase Edge Functions for webhooks and business logic
• Groq API for Llama 3.3-70B model inference
• Meta OAuth Integration for real-time WhatsApp webhook processing

• Supabase: Structured data storage and authentication
• Pinecone Vector DB: RAG implementation with namespace isolation
• Supabase Storage: Secure document management with bucket organization
• Ngrok : for deploying RAG code online

Message Input → Intent Classification → RAG Retrieval → Response Generation → Human Review
     ↓              (Llama 3.3-70B)      (Pinecone)      (Contextual AI)        (Optional)
 WhatsApp/Email → Business Context → Knowledge Base → Personalized Reply → Customer

1. Indonesia's UMKM Businesses (64.2M potential users)
2. Solopreneurs seeking automation solutions
3. Growing Digital Businesses requiring scalable communication

• Immediate (3-12 months): Reduce daily communication time from 3 hours to 30 minutes
• Medium-term (12-24 months): Target 500 active SMEs, expand to basic CRM features
• Long-term (2-5 years): Market leader for AI communication in Indonesia, regional expansion

Annual subscriptions available with significant discounts

• Data Isolation: Pinecone namespacing prevents cross-company contamination
• Encryption: End-to-end encryption with AES-256 at rest (coming soon)
• Access Control: Role-based access with Multi-Factor Authentication
• DPIA: Data Protection Impact Assessment for AI processing
• Breach Notification: Automated 72-hour notification system

• Bias Mitigation: Diverse Indonesian training data with monthly auditing
• Human Oversight: Easy escalation to manual handling
• Transparency: Clear AI vs human response indicators

• Unified Inbox implementation
• AI-powered response generation
• RAG knowledge base
• Team collaboration features
• File management system

• Kanban workflow implementation
• Contact management system
• Advanced settings and automation
• Mobile application
• E-commerce platform integrations

• Advanced analytics and reporting
• Sentiment analysis integration
• Sales prediction features
• Regional expansion
• White-label solutions

• Documentation: https://simplybox.id
• Support Email: support@simplybox.id
• Business Inquiries: admin@simplybox.id

• Meta AI for Llama 3.3-70B model
• Supabase for backend infrastructure
• Pinecone for vector database solutions
• Indonesian SME Community for valuable feedback and insights