This is a ticker program that displays a file line by line in the i3status bar.
bar {
status_command i3status -c ~/.i3status.conf | /path/to/ticker /path/to/TODO
mode dock
tray_output primary
}
In your i3config for the stauts bar section, pipe the output of i3status to the ticker executable and you'll see each line of the file you specify after it tick by in your status bar. This is mostly useful for TODOs and reminders, I find.