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Power Design

Power Design

A Claude skill for slides that don't look like AI made them.

Brand DNA × 20 codified design principles → beautiful HTML decks, on demand.

See the principles → · Join the community →


What it does

Power Design is a Claude Code skill that combines two things every other AI deck generator misses:

  1. Brand DNA — extracted live from any URL via Firecrawl, or picked from 72+ pre-built brand systems (Stripe, Apple, Linear, Spotify, Vercel, Notion, Tesla, Airbnb…)
  2. 20 codified design principles — pulled from Tufte, Reynolds, Duarte, Williams, Refactoring UI, Müller-Brockmann, Mayer, WCAG 2.2

The result: every deck is both on-brand and objectively well-designed. No purple gradients. No six-bullet hero slides. No drop shadows on bars.


The 20 rules, illustrated

Every slide passes the same 20 checks. Read the full field manual →

# Rule Source
1 One idea per slide Reynolds; Duarte
2 Glanceable in ≤3 seconds Duarte; NN/g
3 ≤7±2 visual chunks; ideal 3–5 Miller 1956; Cowan 2001
4 ≥40% whitespace ratio Refactoring UI; Reynolds
5 5% edge safe-zone, all sides Broadcast title-safe
6 Type on a modular scale (1.25–1.618) Tschichold; Bringhurst
7 Maximum 4 type sizes per slide Refactoring UI
8 Body ≥24px, title ≥48px Reynolds; Duarte
9 Line-height 1.4–1.6 body, 1.05–1.2 display Butterick; Bringhurst
10 Line length ≤60 characters Bringhurst
11 WCAG contrast ≥4.5:1 body, aim 7:1 (AAA) WCAG 2.2
12 60-30-10 color split Itten; Refactoring UI
13 One accent per slide Tufte
14 Never encode meaning by hue alone WCAG 1.4.1
15 8pt grid for all spacing Bryn Jackson; Material
16 Align everything to one grid Müller-Brockmann
17 Proximity: related ≤16px, unrelated ≥48px Gestalt; Williams
18 Data-ink ratio ≥80% Tufte 1983
19 F-pattern: headline + key visual top-left NN/g eye-tracking
20 Two valid modes — pick one and stay Tufte vs Reynolds

Install

git clone https://github.com/ItsssssJack/power-design ~/.claude/skills/power-design

Then in Claude Code:

> use power-design — make me a deck for stripe.com about our new product launch

The skill will:

  1. Ask you for a brand (paste URL, pick from library, or skip for default)
  2. Extract brand DNA via Firecrawl (~30 seconds)
  3. Ask for content brief (headline + 3–5 points)
  4. Generate slides.html applying brand DNA × 20 rules
  5. Open in browser. Refine via natural conversation.

Brand library — 72 pre-built systems

Tech / AI Finance Auto / Lifestyle Media Productivity
Anthropic / Claude · OpenAI · DeepSeek · Linear · Vercel · Stripe · Cursor · GitHub · Figma · Webflow · Framer · Mintlify · Notion · Raycast · Lovable · Resend · Sentry · Supabase · Superhuman · MongoDB · Sanity · Posthog · Replicate · Runway · Hashicorp · ElevenLabs · Cal · Clay · Composio · ClickHouse · Cohere · Mistral · Together · x.ai · Ollama · OpenCode · Expo · Pinterest · Glaido Stripe · Mastercard · Coinbase · Binance · Kraken · Revolut · Wise · Shopify Tesla · BMW · BMW M · Bugatti · Ferrari · Lamborghini · Renault · Nike · Airbnb · Apple · Starbucks · Grind · Vodafone The Verge · Wired · Spotify · YouTube · Sony · PlayStation · IBM Notion · Slack · Miro · Intercom · Zapier · Uber · NVIDIA · SpaceX · VoltAgent · Warp

Each entry is a single brand-style.md file: colors, type, voice, components, source URL. Add your own using brands/_template.md.


How the skill works (under the hood)

   ┌─────────────────────────────────────────┐
   │  1. Brand DNA       (URL → Firecrawl)   │
   │     OR pick from    brands/<name>.md    │
   ├─────────────────────────────────────────┤
   │  2. Design rules    principles/...md     │
   ├─────────────────────────────────────────┤
   │  3. Compose         brand × rules → HTML │
   └─────────────────────────────────────────┘
                      ↓
                  slides.html

The skill's runbook lives in SKILL.md. The 20 design principles (with research citations and numeric thresholds) live in principles/design-principles.md.


Credits

  • Brand library — forked and restructured from VoltAgent/awesome-design-md, with permission and credit.
  • Design research — Edward Tufte, Garr Reynolds, Nancy Duarte, Robin Williams (CRAP), Adam Wathan & Steve Schoger (Refactoring UI), Josef Müller-Brockmann, Matthew Butterick, Robert Bringhurst, Richard Mayer, Nielsen Norman Group, WCAG 2.2.
  • Illustrations — generated via Kie.ai nano-banana 2.

License

MIT — see LICENSE.


Built by Jack Roberts · Vercel showcase · Community

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A Claude skill for slides that don't look like AI made them. Brand DNA × 20 codified design principles.

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