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Lahannin/README.md

Product Marketing Lead at Trezor. The original Bitcoin hardware wallet.

I love products that are difficult to explain. The kind that require a bit of thinking before they click. My job is taking that complexity and turning it into something people actually understand.

Secure Element security, quantum-ready architecture, MEV protection, Clear Signing. I take the stuff that makes engineers proud and turn it into narratives that land with people who didn't spend a decade reading whitepapers. TROPIC01, EAL6+, BIP39/SLIP39 is the kind of brief I work from.

Before Trezor: Senior Technical PMM at GoodData, where I helped establish Analytics-as-Code and Headless BI as actual market categories. Before that, agencies and startups, including Ford's digital analytics across 20+ markets.

Founding PMM at Trezor. Built the function from scratch. Now leading a team of 5 across product marketing, copywriting, and technical writing.

Chapter Lead, Product Marketing Alliance Czech Republic. Speaker at KPMG Data Festival, Product School, and BTC Prague.

I believe open-source code is how we take back control.

📍 Prague · 🔗 laurihanninen.com

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