I'm a Product Lead with 6+ years building B2B platforms across healthtech, marketplace, and ERP - and a founder who built a pharma marketplace from zero, scaled it, and exited via acquisition.
Post-acquisition, I joined the acquirer (Aumet) and led product across a 15K+ pharmacy network spanning Egypt, Jordan, KSA, and Turkey - processing $120M GMV and 2M+ orders annually.
Most recently, I built and shipped a full multi-module pharmacy ERP from scratch - using AI tooling to compress 6 months of design into 8 weeks.
Oct 2025 → Product Lead, Aumet (Full ecosystem ownership · reporting to CEO)
Jan 2025 → Senior PM, Aumet (ERP build + multi-product leadership)
2022–2024 → Product Manager, Aumet (Marketplace scale · 15K+ pharmacies · MENA & Turkey)
2021 → Acquisition & Exit (Platform One acquired by Aumet)
2018–2022 → Co-Founder, Platform One (0→1 B2B pharma marketplace → Acquired by Aumet)
2016–2020 → Pharmacist & Medical Rep (Domain foundation - worked in 5 pharmacies)
| Product | Impact |
|---|---|
| 🏪 B2B Pharma Marketplace (Platform One) | Built from scratch → acquired by Aumet |
| 🎮 Loyalty & Gamification Engine | $900K+ incremental GMV, 60% MoM behavior uplift |
| 📊 Bulk Excel Order Upload + Auto-Mapping | 30% revenue growth, 20% of total GMV |
| 📱 Mobile App Redesign | 114% YoY engagement, 55% higher checkout conversion |
| 🏥 Pharmacy ERP (multi-module, from scratch) | POS · Inventory · Accounting · Payments · Marketplace integration |
| 🔄 P2P Pharmacy Marketplace | Wallet + escrow infrastructure, live across MENA |
| 🤖 AI Procurement Prototype | Explainability-first design · validated with pharmacists for daily procurement use |
| ⚡ Auto Supplier Offer Engine | 4x reduction in daily ops time |
| 🔗 Distributor Stock API Integration | 90% reduction in manual effort, near-real-time updates |
| 🔍 SKU Mapping Engine | 6x efficiency gain across 100K+ SKU catalog |
- Founder-mode instincts, operator-scale execution - I've run lean startup loops and managed 25+ person cross-functional teams. I know when to move fast and when to slow down for quality.
- AI as a product accelerator - I've used AI tooling (UX Pilot, Stitch, Figma) to generate 1000+ UI screens, build SKU matching engines, and prototype intelligent procurement features. Not for demos - for shipped products.
- Trust is a design problem - Whether it's escrow for P2P transactions or explainability in AI recommendations, I design for the trust gap first.
- Vibe coder - I build with Claude Code, Codex, Lovable, and Replit. 10+ products and prototypes shipped hands-on. I don't just spec things - I make them.
- Domain credibility matters - I'm a trained pharmacist. Every healthcare product decision I make is grounded in how the work actually gets done at ground level.
Product & Strategy
Discovery Roadmapping PLG OKRs A/B Testing GTM Agile 0→1
Design & Prototyping
Figma UX Pilot AI Adobe XD Midjourney
Analytics & Growth
Mixpanel Moengage Metabase Clarity
Build & Prototype
Lovable Replit ChatGPT Jira Miro
- 🧠 AI Product Manager Nanodegree - Udacity (Oct 2025)
- 🤖 AI for Product Management - Pendo (Jan 2024)
- 🚀 Product Led Growth Micro Certification - Product School (Jan 2024)
- 📦 Product Manager Nanodegree - Udacity (May 2023)
- 📐 Digital Product Management - University of Virginia (Apr 2022)
- 🌱 Technology Entrepreneurship - Harvard University (Jun 2021)
- 🎓 BSc. Pharmaceutical Sciences - Cairo University (May 2016)
"The best product insight often comes not from analytics, but from having done the job yourself."