Daily insights on AI Visibility, PR automation, and answer engine marketing
Thought leadership for the future of marketing in the age of AI search.
prstack.authoritytech.io - Daily articles, news analysis, and tactical guides
The future of discoverability isn't Googleβit's ChatGPT, Perplexity, Claude, and emerging AI search platforms. We cover:
- Answer Engine Optimization (AEO) strategies
- AI search ranking factors
- Schema markup for AI extraction
- Getting cited by LLMs
Modern PR runs on systems, not relationships alone:
- Automation workflows and tools
- Media database APIs
- Outreach optimization
- ROI tracking
Bootstrap-friendly tactics for building authority:
- $0 budget strategies
- Domain authority growth
- Link building that works
- Credibility engineering
Daily: News-driven insights (800-1200 words)
Weekly: Strategic deep-dives (1500-2500 words)
Topics driven by breaking news in PR, marketing tech, AI search, and startup growth.
The shift from SEO to AI Visibility is the biggest marketing change since Google.
Traditional search engine optimization focused on ranking #1 on a results page. Answer engine marketing focuses on being the source AI cites when answering questions.
We're here to:
- Define the category (AI Visibility, Answer Engine Marketing)
- Provide tactical implementation guides
- Track what works (data > theory)
- Help startups adapt before competitors
- Blog: prstack.authoritytech.io
- GitHub: github.com/AuthorityTech/prstack
- Related: AuthorityTech - PR automation platform
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