🌐 Localize meta keywords in all non-English news articles

[pethers]

📋 Issue Type

Bug Fix / Enhancement - SEO and Multi-Language Metadata

🎯 Objective

Translate the <meta name="keywords"> content in all non-English news articles from English to the target language, improving SEO discoverability for international audiences.

📊 Current State

All non-English news articles (~1,000+ files) have English-only keywords in their metadata:

Example (all languages show the same English keywords)

<!-- Danish article (news/2026-02-14-government-propositions-da.html) -->
<meta name="keywords" content="government, propositions, parliament, legislation, Swedish Parliament, Riksdag, politics, Sweden">

<!-- Japanese article (news/2026-02-14-government-propositions-ja.html) -->
<meta name="keywords" content="government, propositions, parliament, legislation, Swedish Parliament, Riksdag, politics, Sweden">

<!-- Korean article (news/2026-02-14-government-propositions-ko.html) -->
<meta name="keywords" content="government, propositions, parliament, legislation, Swedish Parliament, Riksdag, politics, Sweden">

Impact

• SEO: Non-English search engines cannot match articles to queries in the user's language
• Discoverability: Japanese/Korean/Chinese/Arabic users searching in their language won't find these articles
• Professionalism: English metadata on non-English pages signals incomplete localization

🚀 Desired State

Each article's keywords match its language:

<!-- Danish -->
<meta name="keywords" content="regering, lovforslag, parlament, lovgivning, Sveriges Riksdag, politik, Sverige">

<!-- Japanese -->
<meta name="keywords" content="政府, 法案, 議会, 立法, スウェーデン国会, 政治, スウェーデン">

<!-- Korean -->
<meta name="keywords" content="정부, 법안, 의회, 입법, 스웨덴 의회, 정치, 스웨덴">

<!-- Arabic -->
<meta name="keywords" content="حكومة, مقترحات, برلمان, تشريع, البرلمان السويدي, سياسة, السويد">

🔧 Implementation Approach

Step 1: Create Keyword Translation Map

Add a keyword translation map to the article generation system (or as a standalone dictionary):

const KEYWORD_TRANSLATIONS: Record<Language, Record<string, string>> = {
  da: { 'government': 'regering', 'propositions': 'lovforslag', 'parliament': 'parlament', 'legislation': 'lovgivning', 'Swedish Parliament': 'Sveriges Riksdag', 'Riksdag': 'Riksdag', 'politics': 'politik', 'Sweden': 'Sverige', 'committee': 'udvalg', 'reports': 'betænkninger', 'opposition': 'opposition', 'motions': 'forslag' },
  // ... for all 12 non-EN languages
};

Step 2: Create Batch Fix Script

Create a script that:

1. Scans all news/*-{lang}.html files where lang ≠ 'en'
2. Extracts <meta name="keywords" content="...">
3. Translates each keyword to the target language
4. Rewrites the meta tag
5. Also updates "keywords" in JSON-LD structured data if present

Step 3: Update Article Template

Update scripts/article-template/template.ts to use localized keywords during generation, preventing this issue for future articles.

Step 4: Validate

• Verify all meta keywords are in the target language
• Ensure JSON-LD keywords match
• HTML validation passes

🤖 Recommended Agent

agent:news-journalist — Expert in article metadata and SEO optimization. Can create the keyword translation map and batch-process existing articles. The content-generator agent could also assist with the batch processing.

✅ Acceptance Criteria

• Keyword translation map created for all 14 languages
• All existing non-EN news articles have localized keywords
• JSON-LD "keywords" array also localized where present
• Article template updated to generate localized keywords for future articles
• HTML validation passes for all modified files
• SEO structured data validates (Schema.org)
• RTL keyword ordering correct for ar/he

📚 References

• Article template: scripts/article-template/template.ts (keyword generation)
• Content labels for reference: scripts/data-transformers/constants/content-labels-part1.ts
• Translation dictionary: scripts/translation-dictionary.ts
• SEO validation: scripts/validate-translations.ts
• Existing keyword patterns in articles: <meta name="keywords" content="...">

🏷️ Labels

type:bug, component:i18n, component:seo, component:metadata, translation, priority-medium, component:news