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mrjex edited this page May 20, 2023 · 8 revisions

Problem Domain

WioPlay is a product developed to facilitate its users lives when physically exercising. In today's priveleged globalized society, it has never been so easy to skip out on exposing your body for strenuous yet imperative activities for true happiness and self-esteem, in exchange for a dose of dopamine retrieved in social medias.

Countless scientific studies conducted on large populations are pointing out crucial and life-changing distinctions between individuals who are dedicating time on a regular basis and the ones who have different prioritizations. Despite the proven beneficial effects of working out, the vast proportion of the public choose to not make time in their daily schedules for exercise, because it is associated with pain and suffering.

Objective: How the product satisfies the target audience

WioPlay serves the purpose of depicting a more exciting way of looking at physical activities, by putting its users through the following cyclic procedure (approach for satisfying the above-mentioned problem domain):

  • User starts a workout --> Select exercise type (walking, hiking, running), duration of workout and the calorie-goal to strive for

  • Workout ends after specified workout-duration or when calorie-goal accomplished --> The number of burnt calories are added to the user's calorie-currency

  • User purchases songs to listen to using the calorie-currency --> The thought of unlocking more songs or enjoyment that can be utilized during the workouts is an inspiring thought invoking actions in alignment with our target customer's goals, to burn calories

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