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Phase 5: Developer Productivity Pack marketing launch #41

Description

@mickdarling

Part of #32 (Epic: MCPAQL 2026 product launch). Phase 5.

Status: Premature — recorded for durable reference. Activates when Developer Productivity Pack SKU is ready for public sale.

What

Marketing launch for the Developer Productivity Pack:

  • Launch announcement on mcpaql.com homepage
  • Dedicated landing at mcpaql.com/bundles/developer-productivity
  • Blog post explaining the bundle thesis (one endpoint for six services, ~4-5k token surface)
  • Cross-posts: Hacker News, Twitter/X, dev.to, Reddit r/programming
  • Possible: Show HN with Phase 1a benchmark numbers + bundle demo

Why

A SKU without a launch is a SKU nobody knows about. The Phase 1a benchmark numbers are the artillery for this launch — pair them with a working hosted bundle and the pitch becomes concrete: "96% fewer tokens, X% higher first-call success, six services, one endpoint, one subscription."

How

  • Landing page on mcpaql.com/bundles/developer-productivity
  • Hero copy + screenshot/demo
  • Launch blog post on mcpaql.com/blog/
  • Show HN draft + scheduling
  • Pre-launch outreach to ~10 friendly devs for early signups + testimonials
  • Launch checklist (Lighthouse, analytics, support readiness)

Depends on

  • Phase 5 bundle subscription SKU live
  • Phase 1a benchmark numbers published

Phase

5 (month 3-4).

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