Earnings Amplifier

Automate quarterly earnings into dashboards, videos, blogs, and media-ready content

Vision

Transform boring earnings calls into engaging, digestible content that reaches investors, media, and stakeholders. Make public company IR digitally native, meme-worthy, and accessible.

Problem

• Quarterly earnings are locked in PDFs, analyst calls, and dense financials
• Retail investors, journalists, and stakeholders don't engage with traditional formats
• IR teams lack tools to turn data into modern content (short videos, dashboards, social posts)
• Public companies lose narrative control — only analysts and financial media tell their story

Solution

Automated earnings content pipeline:

1. Ingest: Scrape/parse quarterly earnings PDFs, transcripts, and filings
2. Transform: Auto-generate dashboards, key metrics, visualizations
3. Distribute: Create short-form videos, blog posts, social content, memes
4. Amplify: Pitch media, auto-distribute to investors, push to social channels

Deliverables per Quarter

• Live dashboard: Key metrics, trends, YoY/QoQ comparisons (embeddable)
• Short-form video: 60-90 sec highlight reel with voiceover
• Blog post: Plain-English summary with charts
• Social content: Twitter threads, LinkedIn posts, memes
• Media outreach: Auto-pitch to journalists with pre-written summaries

Revenue Model

• SaaS: $2-5K/month per company (quarterly earnings automation)
• Usage-based: Add-ons for video production, media distribution
• Enterprise: $50-100K/year for full IR automation + white-glove service

Target Customers

• Nordic public companies (small/mid-cap, <€1B market cap)
• IR agencies (white-label offering)
• Family-owned businesses going public (IPO prep, modern storytelling)

Tech Stack (Initial)

• Parsing: Python (PyPDF2, BeautifulSoup for filings/transcripts)
• Dashboards: Observable, Streamlit, or custom React app
• Video: Remotion (programmatic video generation)
• Content: GPT-4 for blog/social copy
• Distribution: APIs for Twitter, LinkedIn, media databases

Validation Plan

1. Pick 5 Nordic public companies (boring industries: logistics, manufacturing, utilities)
2. Manually create Earnings Amplifier output for their last earnings call
3. Reach out to IR teams: "We built this for free. Would you pay for it quarterly?"
4. Show, don't tell: Send dashboard link + video sample
5. Track interest: Pricing, objections, feature requests

Next Steps

• Identify 5 target Nordic companies (recent earnings releases)
• Download their Q4 2024 earnings PDFs/transcripts
• Build manual v1 dashboard + video for 1 company
• Draft outreach email to IR teams
• Send samples and gauge interest
• Iterate based on feedback

Repository Structure

/prototypes        # Manual v1 builds (dashboards, videos)
/parsing           # Scripts to extract earnings data
/content           # Templates for blogs, social posts
/outreach          # Email templates, target companies
/docs              # Business model, pricing, roadmap

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Status: Prototype phase
Location: Helsinki, Finland
Founded: 2026