Modify build-image to use global variable for image version

[Gold856]

Description

Use an environment variable to centralize the location for the image version to make it easier to update.

Meta

Merge checklist:

• Pull Request title is short, imperative summary of proposed changes
• The description documents the what and why
• If this PR changes behavior or adds a feature, user documentation is updated
• If this PR touches photon-serde, all messages have been regenerated and hashes have not changed unexpectedly
• If this PR touches configuration, this is backwards compatible with settings back to v2025.3.2
• If this PR touches pipeline settings or anything related to data exchange, the frontend typing is updated
• If this PR addresses a bug, a regression test for it is added