🏆 Project Nexus — Walmart Smart Commerce Go-To-Market Strategy

🥇 1st Place — Gies Interdisciplinary Case Competition | April 25, 2026

📌 Overview

Project Nexus is a full-scale Walmart smart commerce go-to-market strategy featuring drone delivery infrastructure, financial modeling, and operational planning across CMO, CTO, COO, and CFO dimensions.

📊 Key Numbers

Metric	Value
Drone Fleet Size	86 drones
Daily Orders	779
Year 1 Revenue	$13.7M
CapEx (Path B)	$5.28M
Household Penetration	5%

🗂️ Strategy Framework

1. Market Analysis

• Target market sizing and household penetration modeling
• Competitive landscape: Amazon Prime Air, Wing, Zipline
• Customer segmentation and willingness-to-pay analysis

2. Operations Strategy

• 86-drone fleet deployment and routing optimization
• Last-mile delivery infrastructure design
• Safety, regulatory compliance (FAA Part 107), and risk mitigation

3. Financial Model

• Path A vs Path B CapEx comparison
• Year 1–3 revenue projections
• Unit economics and contribution margin analysis
• Break-even and payback period modeling

4. Risk Assessment

• Regulatory risk (FAA, local ordinances)
• Weather and operational downtime scenarios
• Consumer adoption curve sensitivity analysis

🛠️ Skills Applied

Financial Modeling · Go-To-Market Strategy · Operations Planning · Revenue Modeling · CapEx Analysis · Market Research · Executive Presentation · Cross-functional Leadership

🏆 Results

• 🥇 1st Place — Gies Interdisciplinary Case Competition
• April 25, 2026 | Gies College of Business, UIUC

👥 Team

Team 007 | Prateek Verma (CMO · CTO · COO · CFO)

📬 Contact

Prateek Verma · LinkedIn · vermaprateek1109@gmail.com