This project delivers an end-to-end Business Intelligence identifying Revenue Leakage, Delivery Risks, and Operational Bottlenecks, Analyzing operational efficiency, logistics performance, revenue trends, and business KPIs using Power BI..
The dashboard integrates sales, inventory, and logistics data to provide actionable insights for decision-makers and highlight opportunities to improve revenue and operational performance.
Organizations often struggle to connect:
- Sales performance
- Logistics operations
- Inventory risks
- Delivery efficiency
- Revenue impact
As a result:
- stockouts increase
- late deliveries rise
- revenue leakage occurs
- operational inefficiencies go undetected
This project was designed to provide a centralized operational intelligence system for monitoring business performance and identifying operational risks before they impact revenue.
- 🚚 Late deliveries negatively impacted fulfillment efficiency
- 📉 Stock availability gaps increased operational risk exposure
- 💰 Revenue concentration identified among top-performing categories
⚠️ Logistics delays correlated with declining operational performance- 📦 Inventory inefficiencies contributed to fulfillment bottlenecks
- Which products and regions generate the highest revenue?
- Where are logistics delays impacting operational efficiency?
- Which operational risks threaten revenue performance?
- How do delivery issues affect fulfillment KPIs?
- Which inventory gaps create stockout risks?
- What operational areas require optimization?
├── dashboard/
│ ├── operations_dashboard.png
├── data/
│ └── operational_intellingence_dataset.xlsx
├── Operatons_Intellingence_Dashboard.pbix
└── README.md
The dataset contains operational and sales-related records including:
| Table / Data Area | Description |
|------------|--------------------------------------|
| Sales Data | Revenue, orders, product performance |
| Logistics Data | Delivery timelines, fulfillment metrics |
| Inventory Data | Stock levels, availability, shortages |
| Operational KPIs | Risk indicators and performance metrics |
Raw Operational Data
↓
Power Query ETL & Cleaning
↓
Data Modeling & Relationships
↓
DAX KPI Calculations
↓
Interactive Power BI Dashboards
↓
Operational & Revenue Insights
This dashboard integrates:
- Sales performance monitoring
- Logistics operational tracking
- Revenue analysis
- Operational risk visibility
- KPI reporting
into a centralized business intelligence solution.
Tracks:
- Revenue performance
- Order fulfillment
- Logistics KPIs
- Operational efficiency
- Inventory & delivery performance
- Risk indicators
Key focus:
- centralized operational visibility
- business performance monitoring
- operational decision support
Late deliveries and shipping delays reduced operational performance and increased fulfillment risk exposure.
Stock shortages and inventory inconsistencies created fulfillment bottlenecks and potential revenue leakage.
A small group of products/categories contributed disproportionately to total revenue generation.
Sales performance, logistics efficiency, and inventory availability were strongly connected across operational workflows.
Centralized KPI monitoring improves the ability to detect operational issues before they escalate.
This solution enables organizations to:
- 📊 Monitor operational KPIs in real time
- 🚚 Reduce logistics inefficiencies
- 📉 Minimize stockout risks
- 💰 Improve revenue visibility
⚠️ Identify operational bottlenecks early- 📦 Support data-driven operational planning
- Optimize inventory allocation in high-demand regions
- Improve supply chain processes to reduce stockouts
- Address logistics bottlenecks in high-delay regions
- Diversify product portfolio to reduce dependency risk
- Power BI → Dashboard development
- Power Query → ETL & data cleaning
- DAX → KPI calculations & business logic
- Excel / CSV → Data source
- GitHub → Version control & project documentation
- Add predictive delivery risk modeling
- Implement inventory forecasting
- Build supplier performance analysis
- Add anomaly detection for operational risks
- Deploy dashboard to Power BI Service
Operational inefficiencies are not isolated problems.
Sales performance, logistics execution, inventory availability, and fulfillment efficiency are deeply connected — and organizations that monitor them together gain stronger operational visibility and faster decision-making capabilities.
Richard A Oketade
Data Analyst | Business Intelligence | Marketing & Operations Analytics
🔗 LinkedIn: https://www.linkedin.com/in/abodunrin-oketade