GROW Process v2 — Interview → Research → Strategy → Website + GBP

This concept package is the v2 “GROW” workflow for creating a world‑class (TOP 1%) local business website + Google Business Profile (GBP/GMB) strategy:

1. Interview & Guardrails — capture goals, constraints, do/don’t, assets, access.
2. Research — run the enhanced local research modules (A–G).
3. Strategic Plan — turn research into an approved execution plan (website + GBP).
4. Design + Rebuild — repurpose what’s worth keeping, redesign to TOP 1% standards.
5. GitHub + Deploy — push to a private repo, deploy, migrate, and preserve SEO equity.

Default build target: Astro (static-first + content/blog-friendly).

Astro starter scaffold: astro_starter/ (includes target_ia.json + target_navigation.json + validators).

Structure

This topic has two maps:

• Concept Flow Map (grow_process_v2_concept_map/) — explains WHAT the system is and WHY it works.
• Procedural Flow Map (this folder) — explains HOW to execute end‑to‑end.

Source Documents (Inputs)

• BUSINESS_OWNER_INTERVIEW.md
• ENHANCED_LOCAL_RESEARCH_FRAMEWORK.md
• STRATEGIC_PLAN.md
• WEBSITE_DESIGN_PROCESS.md
• WEBSITE_REBUILD_AND_GITHUB_DEPLOYMENT.md
• MASTER_PROCESS_FLOW.md

Templates & Prompts

• Design taste capture: templates/design_taste_capture.template.md
• Target IA: templates/target_ia.template.json
• Target nav: templates/target_navigation.template.json
• Content migration manifest: templates/content_migration_manifest.template.json
• 1-page demo sprint prompt: prompts/design_direction_sprint.md

Commands

python scripts/apply_sql.py knowledge/patches/<your_patch>.sql
python scripts/lint_db.py
python scripts/export_map.py default

IA Enforcement (Optional)

python scripts/validate_target_ia.py --ia <path>/target_ia.json --require-blog --require-core-research --check-cannibalization
python scripts/validate_ia.py --ia <path>/target_ia.json --sitemap <path>/sitemap.xml
# Astro builds commonly output sitemap-index.xml
python scripts/validate_ia.py --ia <path>/target_ia.json --sitemap <path>/sitemap-index.xml