fix: GAM 광고 CPM 개선을 위한 설정 튜닝#697
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March 18, 2026 12:46
- 리프레시 간격 30초 → 60초 (뷰어빌리티 향상) - Empty 리트라이 간격 30초 → 60초, 횟수 3 → 2 - Lazy load margin 축소 (fetchMargin 200→150, renderMargin 100→75, mobileScaling 2→1.5) - GA4 ad_impression 이벤트 추가 (슬롯별 노출 분석)
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Summary
ad_impression이벤트 추가로 슬롯별 광고 노출 분석 데이터 확보배경
GAM CPM이 $0.03으로 비정상적으로 낮음. 과도한 리프레시(30초), 넓은 lazy load margin(뷰어빌리티 저하), 빈 슬롯 과다 리트라이가 원인으로 파악됨.
변경 파일
ad-config.ts— 리프레시/리트라이 간격 60초로 상향ad-slot-registry.ts— lazy load margin 축소 + GA4 ad_impression 이벤트ad-slot.svelte— empty 리트라이 횟수 3→2Test plan
ad_impression이벤트 수신 확인