OBSERVATIONS & SOLUTIONS FOR CABLE COMPANIES

8 Observations and Solutions for Cable Companies Feeling the Churn

The term “Cord Cutter” has become synonymous with cost-savings and on-demand entertainment. According to techopedia.com, the term gained prominence in 2010 as streaming content providers like Amazon Prime, Hulu, Netflix and YouTube became major players in the video entertainment space; stealing customers away from bloated, but lucrative cable packages.

Over the past few years, cable companies have slowly evolved to counteract the emergence of a la carte, on-demand, streaming services; Upgrading data infrastructure, improving customer service standards and reworking existing media contracts to unleash the potential of on-demand and mobile technologies.

In this article, we’ll look closely at five solutions cable companies and telecom giants have that can help them weather the cable-cutting storm, as well as the challenges associated with additional competition in the marketplace. What Is Contingent Employment?