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from-scratch-neural-network
from-scratch-neural-network PublicA custom neural network built entirely from scratch using NumPy. Engineered with fully tested backpropagation, early stopping, and reproducible training architecture.
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ab-test-checkout-redesign
ab-test-checkout-redesign PublicGemini ha dicho Python A/B test analysis of a checkout funnel. Leveraged SRM checks and temporal lift tracking to detect a novelty effect, saving $25k by rejecting a statistically insignificant UI …
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ga360-funnel-analysis
ga360-funnel-analysis PublicData driven GA360 funnel optimization for the Google Merchandise Store. Identifies 5 key bottlenecks, from 86% homepage drop-off to mobile UX gaps with strategic recommendations to drive an estimat…
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sales-dashboard
sales-dashboard PublicPower BI dashboard analyzing 15 years of multi-market sales data to uncover VanArsdel's market share dominance, revenue decline, and competitive dynamics across 1M+ transactions.
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