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Loyalty Program Manager

Automated loyalty program management: ingest transaction data, calculate reward points, evaluate customer tier status, detect at-risk customers, generate personalized retention offers, and produce program performance reports.

Workflow Diagram

                    ┌─────────────────────────────────────┐
                    │         full-loyalty-pipeline        │
                    └─────────────────────────────────────┘

  ┌─────────────────────┐
  │  ingest-transactions │  (command) validate CSVs in data/transactions/
  └──────────┬──────────┘
             │
  ┌──────────▼──────────┐
  │  calculate-points   │  transaction-processor (haiku) — parse, calc, update balances
  └──────────┬──────────┘
             │
  ┌──────────▼──────────┐
  │   evaluate-tiers    │  tier-evaluator (sonnet) — tier thresholds, at-risk detection
  └──────────┬──────────┘
             │
  ┌──────────▼──────────┐
  │ review-tier-actions │  program-reviewer (opus) — compliance decision gate
  └──────────┬──────────┘
        ┌────┴─────────────────────────┐
        │ advance                       │ rework (→ evaluate-tiers, max 2)
        ▼                              ▼
  ┌─────────────────┐          fail → ingest-transactions
  │ generate-offers │  offer-personalizer (sonnet) + memory MCP
  └────────┬────────┘
           │
  ┌────────▼────────────┐
  │ compile-program-    │  report-generator (haiku) — markdown reports
  │ report              │
  └─────────────────────┘


  ┌──────────────────────────────┐    Runs: daily at 02:00
  │     daily-points-sync        │
  │  ingest → calculate → check  │
  └──────────────────────────────┘

  ┌──────────────────────────────┐    Runs: 1st of each month at 04:00
  │   monthly-program-report     │
  │  aggregate → analyze →       │
  │  compile-monthly             │
  └──────────────────────────────┘

Quick Start

cd examples/loyalty-program-manager
ao daemon start

# Run the full pipeline
ao workflow run full-loyalty-pipeline

# Or run just a daily sync
ao workflow run daily-points-sync

# Watch live
ao daemon stream --pretty

# Schedules run automatically:
#   Daily sync:     every day at 02:00
#   Full pipeline:  every Monday at 03:00
#   Monthly report: 1st of month at 04:00

Agents

Agent Model Role
transaction-processor claude-haiku-4-5 Parses CSVs, calculates points with category/tier multipliers, updates profiles
tier-evaluator claude-sonnet-4-6 Evaluates tier status, grace periods, at-risk detection (40% frequency decline)
offer-personalizer claude-sonnet-4-6 Generates targeted offers; enforces Platinum personalization rule
program-reviewer claude-opus-4-6 Compliance gate — verifies tier logic before offers are issued
report-generator claude-haiku-4-5 Compiles markdown performance reports and tier dashboards
quick-tier-checker claude-haiku-4-5 Lightweight daily boundary check (no full analysis)
monthly-analyst claude-sonnet-4-6 Deep monthly health analysis, trend detection, ROI metrics

AO Features Demonstrated

  • Multi-workflow design — Three distinct workflows (full pipeline, daily sync, monthly report)
  • Scheduled execution — Cron schedules at daily, weekly, and monthly intervals
  • Decision gate with routingreview-tier-actions routes to rework/fail/advance
  • Rework loops — Tier evaluation retried up to 2 times on reviewer rejection
  • Multi-model routing — Haiku (fast/cheap), Sonnet (analysis), Opus (review gate)
  • Command phases — Shell script for CSV validation before any agent work
  • Memory MCP — Persistent customer preferences across pipeline runs
  • Sequential-thinking MCP — Structured reasoning for edge-case tier logic
  • Output contracts — Structured JSON outputs at each phase boundary
  • Mixed phase types — command, agent, and decision phases in one workflow

Tier Structure

Tier Quarterly Points (90-day) Earn Rate Key Benefit
Bronze 0 – 999 1x Base program
Silver 1,000 – 4,999 1.5x Free shipping $50+
Gold 5,000 – 14,999 2x Free shipping + early access
Platinum 15,000+ 3x All benefits + dedicated support

Business Rules Enforced

  • Rolling 90-day qualification window (not calendar quarter)
  • 30-day grace period before any tier downgrade
  • At-risk flag: >40% transaction frequency decline over 60 days
  • Points expiry: 12-month inactivity threshold (warning at 11 months)
  • Max 3 active offers per customer
  • Platinum customers MUST receive personalized offers — never generic

Requirements

MCP Servers (auto-installed via npx):

  • @modelcontextprotocol/server-filesystem
  • @modelcontextprotocol/server-sequential-thinking
  • @modelcontextprotocol/server-memory

System tools:

  • bash (for transaction validation script)
  • python3 (for monthly data aggregation)

No external API keys required — runs entirely on local files and Claude models.

Directory Structure

loyalty-program-manager/
├── .ao/workflows/
│   ├── agents.yaml          # 7 agents with distinct roles
│   ├── phases.yaml          # 11 phases across 3 workflows
│   ├── workflows.yaml       # 3 workflow definitions
│   ├── mcp-servers.yaml     # filesystem, sequential-thinking, memory
│   └── schedules.yaml       # daily, weekly, monthly schedules
├── config/
│   ├── tier-thresholds.yaml # Tier boundaries, grace periods, at-risk rules
│   ├── points-rules.yaml    # Category multipliers, tier rates, bonus campaigns
│   └── offer-templates.yaml # Offer types, validity, personalization rules
├── data/
│   ├── transactions/        # Input CSVs (daily imports)
│   ├── customers/           # customer-profiles.json, activity-history.json
│   └── audit-log.json       # Append-only run history
├── output/
│   ├── tier-actions/        # tier-changes-{date}.json, daily-check-{date}.json
│   ├── offers/              # offer-batch-{date}.json
│   └── reports/             # program-report, tier-dashboard, monthly reports
├── scripts/
│   └── validate-transactions.sh
├── CLAUDE.md
└── README.md

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Automated loyalty program management: ingest transaction data, calculate reward points, evaluate cus

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