Matomo Server Side Client Template for GoogleTagManager

Description

Matomo is the leading Free/Libre open analytics platform.

Matomo is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code. Simply copy and paste this tag on websites you wish to track and access your analytics reports in real-time.

Matomo aims to be a Free software alternative to Google Analytics and is already used on more than 1,400,000 websites. Privacy is built-in!

Mission Statement

« To create, as a community, the leading international open source digital analytics platform, that gives every user full control of their data. »

Or in short:

« Liberate Web Analytics

Installation Steps

1. Download our client template
2. Log in to Google Tag Manager
3. Open your server-side container.
4. Go to Templates.
5. In Client Templates, click New.
6. Click the ⋯ three-dot icon in the upper right corner and select Import.
7. Upload the template you’ve downloaded in step 1.
8. Click Save.
9. Navigate to Clients.
10. Click New.
11. Select Matomo Server-side Client for GTM from the list of available templates.
12. Enter your Matomo JavaScript URL and Matomo Domain URL.
13. Click Submit.
14. Click Publish