SEO auditing and Generative Engine Optimization (GEO) for agencies and SEO professionals.
RankPath is a platform that helps websites rank higher in both traditional search engines and AI-powered tools. It audits 50+ SEO factors in under 30 seconds and evaluates how well content performs as a source cited by AI engines like ChatGPT, Gemini, and Perplexity.
Generative Engine Optimization (GEO) is the practice of optimizing web content to be cited and surfaced by AI-powered search engines and large language models (LLMs). Unlike traditional SEO — which targets ranking algorithms — GEO targets citation-worthiness: how likely an AI engine is to reference your content when answering a user's query.
RankPath analyzes your site for GEO signals alongside traditional SEO factors, giving you a unified view of your visibility across both search paradigms.
- SEO Audits — detect critical issues across 50+ factors with severity categorization
- GEO Analysis — evaluate citation-worthiness across AI search engines (ChatGPT, Gemini, Perplexity)
- Score Tracking — monitor SEO and GEO scores over time and catch regressions early
- Alerts — get notified on score drops or newly detected issues
- Reports — export professional PDF and CSV reports for clients
- Multi-project Dashboard — manage all client sites in one place
This organization hosts open-source tooling built around the RankPath platform:
| Repository | Description |
|---|---|
| rankpath-mcp-server | MCP server exposing RankPath SEO and GEO data to AI assistants |
RankPath is a product by BRANIE IT · @branie-it