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🍪 Cookie Sales Data Analysis Dashboard using Power BI

Cookie Shop Sales Dashboard Demo
(A demo of the interactive Cookie Sales Dashboard)


📊 Overview

This project showcases a Power BI Dashboard developed to analyze a Cookie Shopsales performance. It provides valuable insights using various DAX measures and interactive visuals to aid decision-making for sales optimization.

The dataset includes tables such as:

  • Cookies Type: Different types of cookies sold.
  • Customer: Customer details and purchase history.
  • Orders: Transactional data of cookie sales.

The dashboard uses DAX measures like SUM, DISTINCTCOUNT, and other functions to deliver key metrics such as total sales, order frequency, and customer analytics.


🚀 Key Features

  • Interactive Dashboard with page navigation for easy exploration.
  • Sales Trends: Analyze monthly, yearly, and seasonal trends in cookie sales.
  • Customer Insights: Understand customer purchase behavior and preferences.
  • Product Analysis: Review top-selling cookies and product performance.
  • Dynamic Filters: Filter data by region, cookie type, and date.

🔍 Views in the Dashboard

1. Cookies Type Table 🍪

This table displays various cookie types available for sale. It includes:

  • Cookie ID
  • Cookie Name
  • Category
  • Price per unit

Cookies Type Table


2. Customer Table 👥

The customer table provides insights into your customer base:

  • Customer ID
  • Name
  • Age
  • Gender
  • Location

Customer Table


3. Orders Table 🛒

The orders table contains transactional data on cookie purchases:

  • Order ID
  • Customer ID
  • Cookie ID
  • Quantity Sold
  • Order Date

M(Orders[Quantity] * Cookies[Price]) 📂 Pages and Navigation The Power BI Dashboard is organized with page navigation to help users explore different aspects of the cookie sales data:

Sales Overview 📊 Customer Insights 👥 Product Performance 🍪 Monthly Trends 📅

Users can seamlessly switch between views to get detailed insights, filter information, and drill down into specific areas of interest.

🛠️ Tools & Technologies Used Power BI: Data visualization and dashboard development. DAX: Custom measures and calculations for data analysis. GitHub: For version control and project management. 📈 Key Insights Top-Selling Cookies: The dashboard identifies the top-selling cookie types based on sales volume and revenue. Customer Demographics: Insights into customer demographics, including age, location, and gender. Sales Trends: Monthly and yearly sales trends to help forecast future sales. 📎 How to Run the Project Clone the repository:

bash Copy code git clone https://github.com/your-username/cookie-sales-powerbi.git Open the Power BI file (.pbix) in Power BI Desktop.

Refresh the data to ensure up-to-date visuals.

Navigate through the dashboard using the Page Navigator.

About

The Cookies Sales Dashboard project in Power BI is designed to analyze and visualize the performance of a cookie sales business. The dashboard tracks key metrics like total sales, units sold, average order value, and sales by product type or region,..etc.

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