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NotifyEngine is an intelligent notification routing service that learns from user behavior to automatically choose the best delivery channel (email, SMS, push, or in‑app) for every message. Designed for developers and product teams sending high‑volume notifications, it replaces static routing rules with an XGBoost ML model that adapts per‑user in real time.
Unlike developer tools like Courier, Knock, or Novu that rely on fixed priority rules, and enterprise platforms like Braze or MoEngage that cost $50K+/year and aren't developer-first, NotifyEngine offers a simple API with per‑user ML routing that continuously improves with every notification sent.
Key outcomes: Higher engagement rates, lower SMS spending, circuit breaker during provider outages, and no manual routing logic to maintain.
Project Description as PDF | Download Project Description as DOCX
![]() Zeeya Ramani Data Analyst / Developer |
![]() Salvatore Ardisi Developer / Scrum Master |
![]() Rhythm Patel AI Engineer / Developer |
![]() Dhawalshree Mengane Data Analyst / Developer |
![]() Mohammed Nazir Yusif Security Engineer / Project Manager |
![]() Krish Dhorajiya AI Engineer / Tester |
┌───────────────────┐
│ React Dashboard │
│ (Vite + Tailwind)│
└────────┬──────────┘
│ HTTP + WebSocket
▼
┌──────────┐ POST notifications ┌──────────────────┐ ┌──────────────┐
│ Developer│ ──────────────────────────► │ API Server │────►│ PostgreSQL │
│ Client │ ◄── 202 Accepted │ Express + TS │ │ (Multi-tenant│
└──────────┘ └────────┬─────────┘ │ + RLS) │
│ Enqueue └──────────────┘
▼ ▲
┌─────────────────┐ │
│ Redis + BullMQ │ │
│ (Job Queue) │ │
└────────┬────────┘ │
│ Dequeue │
▼ │
┌────────────────┐ │
│ Worker │──────────────┘
│ (Delivery + │
│ Feature Ext.) │
└───┬────────┬───┘
│ │
┌──────────────┘ └──────────────────┐
▼ ▼
┌───────────────────┐ ┌─────────────────────┐
│ ML Service │ │ Delivery Channels │
│ FastAPI + XGBoost│ │ Email │
│ Epsilon-Greedy │ │ Push │
└───────────────────┘ │ SMS │
│ In-App │
└─────────────────────┘
| Component | Technology | Purpose |
|---|---|---|
| API Server | Node.js, Express, TypeScript | Request handling, auth, validation, enqueuing |
| Worker | Node.js, BullMQ, TypeScript | Feature extraction, ML routing, delivery execution |
| ML Service | Python, FastAPI, XGBoost | Engagement prediction, epsilon-greedy exploration |
| Database | PostgreSQL 16 | Multi-tenant storage with row-level security |
| Cache/Queue | Redis + BullMQ | Async job processing, rate limiting, caching |
| Dashboard | React, Vite, Tailwind, shadcn/ui | Real-time analytics, routing intelligence, notification explorer |
| Real-time | Socket.IO | In-app delivery channel + live dashboard updates |
| Observability | Prometheus, Grafana, Pino | Metrics, dashboards, structured JSON logging |
| CI/CD | Docker, GitHub Actions | Containerized deployment, automated testing, secret scanning |
| Algorithm | Role | How It Works |
|---|---|---|
| XGBoost | Channel Prediction | Decision trees trained on delivery outcomes. Each tree corrects the previous tree's errors. Outputs per-channel engagement probability-highest wins. |
| Epsilon-Greedy | Exploration Strategy | 90% exploit (use model's best prediction), 10% explore (try alternative channels). Prevents the model from getting stuck on old data. |
| Circuit Breaker | Reliability | Monitors provider failure rates in real-time. Opens on threshold -> reroutes to next-best channel -> auto-recovers utilizing a half-open test after cooldown. |
See Architecture at a Glance above.
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Watch Sprint 0 Presentation Video | Click here to download mp4 File
0a. View Sprint 0 Presentation Slides as PDF
0b. Download Sprint 0 Presentation Slides as PowerPoint
Team Working Agreement as PDF | Download Team Working Agreement as DOCX
![]() |
![]() |
![]() |
| Sarah Kim | Daniel Ross | Amanda Lopez |
| Backend Developer Persona PDF | Product Manager Persona PDF | Growth Lead Persona PDF |
notifyengine/
├── apps/
│ ├── api/ # Node.js Express API server (TypeScript)
│ ├── worker/ # BullMQ queue workers (TypeScript)
│ ├── ml-service/ # Python FastAPI ML prediction + training
│ └── dashboard/ # React admin dashboard (Vite + Tailwind)
├── packages/
│ └── shared/ # Shared TypeScript types + constants
├── infra/
│ ├── docker-compose.yml
│ ├── prometheus.yml
│ ├── grafana/dashboards/
│ └── migrations/ # PostgreSQL migrations
├── models/ # XGBoost model artifacts
├── .github/workflows/ # CI/CD + TruffleHog secret scanning
├── turbo.json
├── package.json
└── CLAUDE.md # Project config with coding standards + security rules








