Result-oriented Analyst with 2.6+ years of experience in transforming data into actionable insights that fuel growth, engagement, and retention. Skilled in App Store Optimization (ASO), data visualization, and business intelligence, I help products scale through data-driven strategies. Currently working as a Client Analytics Specialist (Business Reporting Analyst), where I deliver insights, dashboards, and reporting solutions that drive measurable business outcomes and support stakeholder decision-making.
Over the past few years, I’ve:
- Delivered 30% growth in organic downloads and 15% boost in retention for fintech apps through ASO and analytics.
- Built SQL-driven Power BI dashboards that helped stakeholders track installs, churn, and user behavior trends.
- Automated Excel reporting workflows, reducing manual effort by 40%.
- Collaborated with cross-functional teams (product, marketing, sales) to align decisions with data insights.
I’m passionate about data storytelling, process automation, and problem-solving, and I enjoy bridging the gap between business goals and technical solutions.
👀 Interested in Data Analytics, Business Intelligence, and Product Analytics
💡 Skilled at SQL, retention analysis, reporting automation, and dashboarding
💞️ Open to collaborate on data analytics and BI projects
🚀 Actively upskilling in Python & advanced BI tools
- SQL (CTEs, Window Functions, Query Optimization)
- Power BI (Dashboards, DAX, Power Query)
- Excel (Pivot, VBA, Macros, Automation)
- Python (Pandas, NumPy, Matplotlib basics)
- Data Analysis & Reporting
- Business Analysis & Stakeholder Management
- App Store Optimization (ASO)
- 👨💻 All of my projects are available at Linktree
- 📫 Reach me at shalineesahoo24@gmail.com