An AI-powered creative agency pipeline built on Claude Code. 18 specialist skills backed by 19 advertising and marketing textbooks, with automatic QA at every phase.
Takes a project from kickoff to finished campaign:
Discovery → Strategy → Concepting → Planning → Execution → QA → Delivery
Each phase runs in its own specialist agent. Red-team QA checks every deliverable automatically. The knowledge vault gives every skill access to 18,000+ lines of synthesized textbook knowledge.
- Claude Code installed
- macOS or Linux
# 1. Clone the repo
git clone git@github.com:your-org/forge-nitro.git
cd forge-nitro
# 2. Run setup
./setup.sh
# 3. Start Claude Code
claude
# 4. Say:
# "start a new project"CLIENT ONBOARDING → INTAKE → AUDIENCE → STRATEGY
↓
┌── CONCEPTING LOOP ──┐
│ catalyst → guru → │
│ red-team → revise → │
│ strategy → revise │
└──────────────────────┘
↓
COMMS PLAN → SPECS → MEDIA + COPY
↓
★ RED TEAM (every phase) ★
↓
PERFORMANCE FRAMEWORK
| Skill | What It Does |
|---|---|
project-director |
Orchestrates the full project lifecycle |
client-onboarding |
Researches companies, builds client profiles |
intake-indexer |
Converts raw files to indexed knowledge |
audience-decoder |
Consumer insights from How Brands Grow + Decoded |
brand-strategist |
Positioning from Positioning + Building Strong Brands |
concepting-guru |
Campaign ideas from Advertising Concept Book + Hey Whipple |
creative-catalyst |
Inspiration from The Creative Act |
content-strategist |
Comms planning from Content Strategy for the Web |
media-planner |
Channel strategy from This Is Marketing |
copy-chief |
Copywriting from Copywriter's Handbook + Ogilvy |
spec-master |
Always-current platform specs |
red-team |
Fact-checking, trademark, legal, cultural QA |
performance-analyst |
Measurement from Lean Analytics + Storytelling with Data |
19 textbooks synthesized into 104 files across:
- Books — Full synthesis organized by discipline
- Topic Hubs — Cross-domain connections (persuasion, measurement, storytelling, etc.)
- Tensions — Where books disagree (differentiation vs distinctiveness, loyalty vs penetration, etc.)
- Specs — Platform ad specs database (always verified current)
Private — The Forge Media Group internal use only.
