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This repository was archived by the owner on May 9, 2026. It is now read-only.

Personas

SarOhayon edited this page Sep 17, 2025 · 50 revisions

Personas

Persona Key Details Goals & Needs Pain Points / Frustrations Implications for Design
Commuter Claire • Age: ~30–45
• Works downtown, parks every weekday morning
• Drives a compact sedan
• Uses navigation aids, heavy commuter traffic
• Quickly find nearest available spot
• Park with minimal walking distance to elevator/exit
• Avoid circling and wasting time
• Real-time availability to choose garage in advance
• Spots show as “available” but are full
• Has to loop around several levels
• Stress of being late
• Prioritize real-time spot occupancy display
• Offer best route inside garage (level and zone)
• Show walking distance to exit/elevator
• Offer reservation or pre-booking
Daily Student Rahul • Age: ~18–25
• Uses garage regularly (e.g. for school or residence)
• Doesn’t mind walking
• Knows the layout of the garage
• Price-conscious
• Wants consistent parking availability
• Prefers to avoid peak hours
• Looks for clear information on cheapest zones
• Frustrated when garage is full during peak times
• Rarely gets preferred spots
• Delayed by congestion when entering or exiting
• Show availability heat maps by time of day
• Display cheapest or permit-only zones
• Provide estimated peak times to avoid delays
• Offer transparent pricing and rules

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