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Personas
SarOhayon edited this page Sep 25, 2025
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| Key Details | Goals & Needs | Pain Points | Implications for Design |
|---|---|---|---|
| • Age: ~25–50 • Works downtown or commutes daily by Canora REM station • Drives a sedan or SUV, sometimes an EV • Tech level: Medium–High • Quote: “If I can’t find a spot quickly, I’ll miss my train.” |
• Secure daytime parking near transit • Quick entry and exit with minimal delays • Guarantee that tenants still have priority |
• Lots marked “full” though spots are empty • Long circulation time in underground garages • EV drivers often find chargers blocked |
• Show predictive availability for commuter windows • Reserve and prioritize EV chargers dynamically • Minimize entry friction (RFID, QR, instant updates) |
| Key Details | Goals & Needs | Pain Points | Implications for Design |
|---|---|---|---|
| • Age: ~30–60 • Lives in the condo, parks daily or nightly • Drives a compact car, SUV, or EV • Tech level: Low–Medium • Quote: “I pay for my spot—there better be one waiting when I come home.” |
• Guaranteed spot when returning at night • Assurance commuters don’t take tenant spaces • Safe and clear navigation inside the garage |
• Fear of losing their space to temporary parkers • Confusion about rules or mis-parked cars • Predictive algorithm must always protect tenant priority • Section-based signage to avoid mis-parking • Transparent reporting to reassure tenants |