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BENE — System Design Documentation

Pre-build design documentation for the BENE platform — built on the IQ Key Value open-source foundation.


What is BENE

BENE is a collaborative workspace for event agencies. It turns venue files into a structured library and that library into an interactive client pitch — ending with a timestamped, approved specification.

Two layers:

  • Personal Venue Catalog — private venue library with AI extraction and search
  • Digital Sales Room — interactive pitch board for client sign-off

See docs/README.md for the full plain-language overview.


Documentation index

Product & Business

Document Audience What it covers
What is BENE? Anyone Problem, solution, how it works, pricing
Market Structure Anyone Event chain, tool segmentation, the vacant slot
Vision Founders, team Product direction, strategic bets, north star metric

Digital Sales Room for Events

Document Audience What it covers
Overview Founders, team DSR concept, relationship to catalog layer
Product Structure Founders, team Two-layer architecture, capability pillars, UX concept
Business Proposal Founders, team ICP, feature phases, pricing, GTM, risks
Pitch Mechanics Founders, team Micro-site structure, collaboration layer, approval snapshot
Cold Start Strategy Founders, team Seed catalog, concierge onboarding, city-by-city expansion
Competitive Landscape Founders, team DSR vs. proposal tools, venue discovery, agency CRM, DIY stack

Personal Venue Catalog (segment reference)

Note

These documents describe the catalog subsystem and its original standalone positioning. They remain valid as the data-layer reference but are not the primary product direction.

Document What it covers
Product Structure Tenant app, capability pillars, UI concept
Business Proposal ICP, monetisation, GTM, risks
Competitive Landscape Competitor analysis and gap matrix
Cold Start Strategy Seeding the library before launch
Sales materials Pitch, battlecards, objections, messaging

Platform

Document Audience What it covers
Architecture Reference Engineers, architects Domain model, services, schema, API, event contracts
Intelligence Layer Engineers, architects ETL pipeline, extraction, AI layer, technology decisions

Contributing

Read AGENTS.md before adding or editing any document. It defines repository structure, audience tagging, document types, writing standards, and constraints.


Platform context

BENE is built on top of the IQ Key Value open-source foundation. New services introduced:

  • iqbene-venue-service — venue profiles, assets, metadata, search, plan enforcement
  • iqbene-venue-ingestion-worker — async sidecar: document ETL, AI extraction, embeddings
  • iqbene-venue-model — shared library: domain entities, event contracts, Liquibase migrations

Stage: pre-launch MVP — design complete, implementation not yet started.


License

Copyright © 2026 IQ Key Value. All rights reserved.

This software and its documentation are proprietary and confidential. The source code is made available to authorized licensees only. You may not use, copy, modify, distribute, or sublicense this software except as expressly permitted under a written agreement with IQ Key Value.

The underlying IQ Key Value platform is built on open-source components, each governed by their respective licenses.

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