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RetailHero Uplift Modeling

Uplift-modelling task. Rank the customers in descending order of communication efficiency.

The competition page:

The data:

  • data/clients.csv — clients information
  • data/products.csv — products information
  • data/purchases.csv — purchase history before sms advertisement
  • data/uplift_train.csv — train set of clients with conversion information
  • data/uplift_test.csv — test set to model the uplift

Solutions:

  • Baseline solution: uplift_solution.py
  • Final solution (top-100): create_dataset.py, pipeline.ipynb

The libraries needed to run the code are listed in requirements.txt.

Reference materials:

Tutorials on uplift-modeling (in Russian):

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RetailHero Uplift Modeling competition solution. Rank the customers in descending order of communication efficiency.

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