Pitch Brainstorming

What problem are you trying to solve?

Managing secrets in a cloud-based environment is complicated and cumbersome. There are a lot of bad ways to do it that are easy to talk yourself into.

What is the solution?

Building on top of the best available secrets service, which is Hashicorp Vault.

• Building a UI
• Configuring with sensible defaults
• Deploying and clustering for the user
• Walking through the complicated bootstrapping
• Support

Who is the market?

Cloud service providers. Basically anyone building a distributed product that makes at least some amount of requests to other services.

What is the business model?

How big is the market in dollars?

Who are your competitors?

• Conjur
• Free and open source solutions
  • Vault itself
• Fully integrated end-to-end solutions
  • Kubernetes

Why is now the right time for this idea?

Distributed software is the only viable solution going forward and security leaks are headlines more and more often. Increasing security and simplifying auditing of secrets access can save a lot of grief and potentially prevent massive leaks from poorly managed secrets.

How much effort will it take to validate the idea?

It will involve building a UI for Vault and a landing page with a signup.

What customer data do you have to support that this is a good idea?

I posted the following to Hacker News and it was the #2 spot on the front page in an hour: https://news.ycombinator.com/item?id=10927043