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Press Kit
Due: Sunday, 29 April 2018 (with your Final Project Release)
Create a press kit for your collection of three variations of the original Tanks! game. A press kit exists to make it easier for journalists to write about your work and traditionally includes a description, background information, downloads, release date, pricing, a trailer and/or gameplay videos, screenshots, credits.
Link to your press kit from the Final Project Release
Creating a press kit is an essential component of releasing a videogame, whether you're an solo indie, a medium-sized studio, or a AAA studio.
There's no one correct way to write a press kit, but for the purposes of this class yours should have:
- Collection title
- Basic factsheet: developer information (name, website), release date, available platforms with download links, price
- Description: describe your games clearly but in a way that makes them sound appealing to the reader
- History: describe the genesis and development process on your games
- Features: create a feature list of the most important elements present in each of your games
- Videos: at least one of: a short trailer for the game or a gameplay video (ideally both)
- Screenshots: 3-6 screenshots per game that make it look as interesting as possible
- Additional links: provide links to key references that will help the reader understand your games better
- About the developer: provide a short description of yourself and your relationship to game development
- Credits: provide credits for the games
- Contact: provide contact information (I often use my.email+press@myhost.com so that I can filter messages - everything after the + is ignored in terms of actual email routing)
For examples of solid press kits along with a small tool for creating them, see Vlambeer's dopresskit(). Pippin has also written many, many press kits for his games (since A Series of Gunshots). You can find his press kits linked from his list of games. (Note that Pippin's press kits stray into parody at times - particularly his descriptions and features - which is a conscious decision you can make too if it is relevant.)
Given this is a one-off, however, you may just want to create your press kit as plain HTML, a page on your GitHub repository wiki, or something along those lines.
Press kits will be graded on completeness, clarity, and the degree to which they make me want to write an article about your games!