I'm the co-founder of Notably, a PR agency for high-growth startups — and one of the humans behind newsjack, the open-source toolkit that turns your AI agent into a PR team.

If you found me through newsjack: yes, the PR playbooks in there are the real ones we run for clients.

I help founders get press that actually moves the needle — funding announcements, product launches, newsjacking, and the unglamorous drumbeat coverage in between. At Notably we've placed hundreds of feature stories and supported dozens of exits for B2B tech, fintech, healthcare, and consumer companies.

Lately I've been deep in the AI side of PR:

• 🛠️ newsjack — 30+ open-source agent skills for detecting news hooks, writing pitches that don't sound like AI, and vetting journalist fit. curl -fsSL newsjack.sh | bash
• 🔍 AI visibility — measuring how LLMs actually see a brand (what they recall, what they say about you), and what coverage does to that over time.

The fastest way to find out if PR makes sense for your company is a 30-minute call. No pitch deck, no retainer talk — bring your launch, your funding news, or the "we have no idea how PR works" version, and I'll tell you honestly whether it's worth pursuing and how I'd approach it.

• 🌐 Agency: notablypr.com
• 💼 LinkedIn: in/prcarly
• 🐦 X: @PRcarly

Currently interested in: technical founders doing their own PR, AI × media tooling, and anyone with a launch coming up.