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market-basket-optimization

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Market Basket Analysis What is it? Market Basket Analysis is a modelling technique based upon the theory that if you buy a certain group of items, you are more (or less) likely to buy another group of items. For example, if you are in an English pub and you buy a pint of beer and don't buy a bar meal, you are more likely to buy crisps (US. chips…

  • Updated Sep 8, 2020
  • Python

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