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commerce-analytics

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ToanVuong / Applying-Data-Mining-Techniques-to-Audiobook-Conversion

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Data mining project analyzing audiobook user behavior to predict customer conversion and repeat purchase likelihood, applying predictive modeling and customer segmentation to support data‑driven retention and growth strategies.

machine-learning data-mining predictive-modeling customer-segmentation behavioral-analysis business-insights customer-conversion-prediction commerce-analytics
  • Updated Mar 29, 2026

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