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Marketing
haewon-park edited this page Apr 28, 2021
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- It only provides a simple anxiety test.
- Counseling is provided through meetings with counselors.
- Most of the applications focused only on matching with counselors.
- It had the highest growth rate in its 20s.
- Applications and the web are targeted consumers in their 20s and 30s because they are easy platforms for the younger generation to use.
- Toadak gives familiarity through image.
- Positioning with the same feeling as a counselor and friend who always exists next to you.
- It is differentiated in that it is a psychological counseling service conducted using AI chatbots, rather than a psychological counseling application that focuses on matching with actual counselors.
- Provides psychological counseling services without requiring actual counselors.
- Collective intelligence services and IoT service functions are differentiated from other applications.
- Advertising Issues
- Maintenance Issues
- Managing Noise Data
- Worldwide, anxiety disorder patients are increasing due to the Covid-19 market.
- Recently, there has been a problem of a lack of psychological counselors.
- As there are many related startups, other competitive applications can be produced.
- Applications involving psychological counselors can be produced.
- Artificial Intelligence Psychological Counseling Service, TDTD.
- Producer: Gachon University. Software Department Graduation Project Team 3
- Free Service
- Profits come from advertising and down payment with companies.
- Business proposal to Companies
- Viral marketing (blog/café/SNS)
- Google play store
- Web(ex. Chrome, Internet Explore)
- App Advertising
- Generate profits by commercializing and selling IoT moods
- Generate revenue by adding features for paid members
- Generate profits by providing services to public institutions or private companies that require a lot of psychological counseling such as fire stations and health centers but lack psychological counselors.