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For the validation of the Design proposed it was decided to do a guerrilla testing with students from Los Andes University
This report consolidates the results of five guerrilla testing interviews conducted to evaluate the functional Figma prototype of the Side Quests app. The primary objective was to validate the clarity of the navigation flow, the understanding of the proposed activities, and the users' general perception of the app's utility in urban environments.
Context Questions
- What do you usually do when you have free time or want to break up your routine in the city?
- When looking for a new plan or activity nearby, what apps or methods do you usually use?
Prototype Questions
- Which option or category catches your eye the most when you first open it?
- Do you find it easy to understand what activities are available, and does the information make you want to do them?
- What did you find easiest or most intuitive about navigating the prototype?
Closing Question
- On a scale of 1 to 5, how appealing or useful would you find using this app in your daily life?
| Participant | Free time activities / Search methods | Main interest category | Perception of clarity, navigation, and observations | Rating (1-5) |
|---|---|---|---|---|
| Joel | Goes jogging or searches the internet for plans and directions. Uses TikTok to find plans. | Random quest | Found the colors very intuitive and attractive. Had slight initial confusion about what to do. | 4 / 5 |
| Jimena | Walking, running, painting, and listening to music. Searches on Pinterest and Instagram. | Random quest | Highlighted that the random quest title is very large and clear. Considers everything explicit. | 5 / 5 |
| Andrés | Goes jogging or heads to his country house to clear his mind. Asks friends or uses Instagram. | Restaurants | Liked the bottom menu (panel). Had initial doubts about the exact purpose of points (gamification). Suggested more images of the venues. | 5 / 5 |
| Participant 4 (Transcript 1) | Sleeping, watching movies and series, cooking recipes. Uses Instagram and TikTok. | Food / Restaurants | Considers the information striking. Suggested a tutorial to explain how the points and sections work. | 5 / 5 (rated as "10", equivalent to the maximum range) |
| Participant 5 (Transcript 2) | Going to restaurants, parks, walking around the neighborhood. Uses TikTok to search for activities. | Food / Restaurants | Requested higher visual contrast between the menu buttons and options. Mentioned an initial learning curve to figure out the flow, but smooth afterwards. | 4 / 5 |
Average Utility Rating: 4.6/5, reflecting a high level of acceptance and the tool's significant potential for addressing the need to find everyday activities.
Preferred categories: "Random quest" options and categories focused on food/restaurants are the primary initial draws for users. Opportunities for improvement identified:
Incorporate a tutorial or quick onboarding: Several users noted the need for a clearer explanation of the point system's purpose (gamification) and how to interact with the various sections from the start.
Visual contrast in the interface: Improve visual distinction and contrast between bottom menu elements and available options.
Detailed visual support: Add more images or multimedia descriptions of the venues to help inform user decisions.