Referral & Content

Referral & Content

Community marketing through Reddit posts, Product Hunt launch, and blog outreach.

Reddit Campaign (7 Posts)

Subreddit	Audience	Status
r/HIIT	HIIT practitioners	Draft
r/CrossFit	CrossFit athletes	Draft
r/boxing	Boxers, trainers	Draft
r/bodyweightfitness	Calisthenics community	Draft
r/tacticaltraining	Tactical/LEO trainers	Draft
r/androidapps	Android users	Draft
r/iOSProgramming	iOS developers	Draft

Each post is platform-tailored with authentic use cases, not promotional spam.

Product Hunt Launch

• Tagline: Set by generate_product_hunt_launch()
• Topics: Productivity, Health & Fitness, Developer Tools
• Pre-launch checklist: 5 items (1 completed)
• Status: Draft, date TBD

Blog Outreach (3 Targets)

Target Niche	Angle	Status
Fitness blogs	Reaction training for athletes	Draft
Coaching blogs	Unpredictable drill timer for coaches	Draft
Productivity blogs	Focus training with random intervals	Draft

Content Pipeline (Daily)

The growth_content_pipeline.py runs daily at 13:15 UTC:

1. Keyword selection — Picks daily keyword from BID-score backlog
2. Post generation — Builds markdown from git commits + keyword + topic rotation
3. Site build — Generates GitHub Pages (HTML, sitemap, llms.txt, agents.md)
4. Publish — Posts to DEV.to, LinkedIn, X/Twitter
5. Engagement — Collects metrics from DEV.to API and X

Published Content

Tracked in marketing/data/posts.jsonl (one JSON object per line).

Source Files

• scripts/backlinks_referral.py — Reddit, PH, blog outreach generation
• scripts/growth_content_pipeline.py — Daily blog pipeline
• marketing/data/referral_campaigns.json — Campaign data
• marketing/referral_content/ — Generated markdown files
• .github/workflows/weekly-referral-content.yml — Friday 14:00 UTC
• .github/workflows/daily-growth-publishing.yml — Daily 13:15 UTC