Link

A link, also called a hyperlink, is any component of a webpage that connects two different webpages or two different locations of the same website. Links are sometimes a different color than the rest of the text, or underlined to indicate that they will take the user somewhere else. Clicking on a link will either take the user to a different webpage or a different location on the same website. 

For example, if a person is on a book review webpage and clicks on the title of the book (seeing that there is a link), they might be directed to an online store that sells the book.

See also: Deep Link