analytics-portfolio

SMB merchant churn risk segmentation + Opportunity Score prioritization using SQL, Excel, Tableau

Personal data analytics portfolio featuring Python, Excel, and Power BI projects.

Personal portfolio website of Ajibola Ayomide Odeyemi, an Active Data and Business Analyst. Showcasing commercial analytics, BI dashboards, and data pipelines.

End-to-end Power BI analytics project completed as part of a college assessment, analysing a fictional UK furniture retailer.

End-to-end Power BI analytics project completed as part of a college data analytics course. The project analyses student performance and engagement for a fictional college, using structured data modelling, DAX measures, and interactive dashboards to surface trends, risks, and actionable insights for academic decision-making.

Anonymized BI and operational analytics case studies covering sales performance, business health, and daily operations reporting.

End-to-end Product Analytics portfolio with real-world projects using SQL, Python, Excel, and BI dashboards (Power BI & Tableau). Includes datasets, case studies, KPI frameworks, and decision-focused analysis.

Exploratory data analysis of a fictional tech business using PostgreSQL, focusing on revenue performance, customer segmentation, seasonality, churn, and pricing anomalies.

End-to-end SQL analysis of 12,266 restaurant transactions to identify high-performing menu items, revenue concentration, bulk ordering behavior, and strategic growth opportunities.

End-to-end data analytics project analyzing 120+ marketing campaigns across Google, Facebook, Instagram, LinkedIn, Email & YouTube. Includes data cleaning, EDA, ROI analysis, conversion funnel analysis, and an interactive web dashboard (Chart.js) deployed on GitHub Pages.

A structured exploratory data analysis project examining Netflix content distribution, genre trends, release patterns, and content growth using Python for data cleaning, visualization, and insight generation.

Tableau dashboard exploring global happiness trends through geographic mapping, time-series analysis, filtering, and correlation analysis.

End-to-end analysis of Amazon UK product data using SQL, Power BI, and advanced analytics to support category performance, pricing strategy, and risk identification.

Tableau dashboard portfolio covering data visualization, KPI tracking, business insights, and interactive analytics.

An end-to-end Business Intelligence project using Microsoft Excel to clean, validate, analyze, and visualize retail sales data from the Superstore dataset, delivering actionable insights through dashboards, KPI reporting, and profitability analysis.

A portfolio of data analytics and business intelligence projects using Python, Power BI, and business-focused data analysis workflows.

Interactive HR analytics dashboard in Tableau exploring workforce demographics, compensation trends, and employee lifecycle metrics.

Interactive Sales Insights & Trend Analysis Dashboard built using Microsoft Excel

Data Analyst & GIS portfolio -flagship analytics projects, dashboards, and reports

Data-driven Power BI dashboard exploring relationships between stress, sleep, physical activity, BMI, and cardiovascular indicators using DAX and interactive visualization.