Demo Call Outline

Demo Call Outline

Here was our planned outline for Demo Calls.

• Outline:

  • Recap Previous Call
  • Start Story and Product Orientation
  • Pain and Benefits (Try to Highlight 3 Things)

• Intro:

  • Making sure this is still a good time?
  • Thanks again! Been working with the team and would love to show you a demo of what we’ve built
  • How we’re gonna structure the call
    • Recap the motivation
    • Orient around the needs the product solves for
    • Showcase pains and benefits
    • Open-ended feedback
  • Sounds good?

• Recap Previous Call:

  • We talked last time about the concept of AI search
    • Search is an important part of e-commerce – first thing people see/go to on websites and is a critical part of conversion
    • However, traditional search is old-school – you’re not capturing user intent, you’re only able to surface quite general search results, etc.
  • We want to build a solution that is personalized and truly captures what a user’s intent is

• Start Story and Product Orientation:

  • Let’s say I’m an e-commerce business, and I have my internal list of SKUs (use the fashion dataset)
  • I’m using existing keyword search, but I’m not getting a high conversion rate, even after optimizing other metrics
  • I also want to build this new form of semantic search inspired by new AI platforms, but building in-house is tricky
    • Maybe I don’t want to drain my engineering talent, maybe there are more relevant features on my product roadmap, so on and so forth

• Is there a way to easily build from the ground up?

• Pain Points and Benefits:

  • For demo: explain the concept of SUPost
  • First: it might be difficult to understand how to get started with your complex e-commerce data
    • We offer a full platform that allows you to upload your arbitrary data, pick which features are relevant, and let us handle the complexities of implementing AI search
    • You can also look back on all the collections you’ve made, and then even do a preview of the search
  • Next: search might be difficult because search queries change all the time, and users are giving more natural language queries that your search engine can’t understand
    • Our search engine can handle them :) take a look at some sample queries
    • Sample searches
      • Cool art to put in my room
      • Modern kitchen items
      • Cheap computer equipment
      • A new laptop for school
  • Finally: you might be wondering why a specific search query gave you the results that it did
    • Our algorithm handles that, as well! We provide the explanations necessary so that users don’t feel like it’s a black box

• Feedback:

  • Would love to leave it open for feedback!