Feedback from Doug on Slides

Feedback from Doug on Slides

We chatted with Doug Regner from Unusual to chat a bit about our customer needfinding slides.

Notes

• Put sources on slide 2
• Good that it’s brief
• Slide 2 is awesome
• Spend time on slide 3 → “what i like to get on these calls, is I want people agreeing with me pretty violently on the problem”
• Yes I agree AI represents a potential tectonic shift, but I don’t know how it affects my search
• “Am I going to sell more shit or not”
• Will using natural language lead to better sales?
• 1 billion people are using chat GPT every month → intuition is should I be using ChatGPT?
• We’re saying you need a natural language search on our own website, but not clear here
• One thing that brands are really sensitive to right now → brand safety
• How to ensure brand safety?
• Famous case with Air Canada → recommended something that was totally wrong
• “I think you need a stronger problem for why people want this solution today”
• Don’t want to get feedback on solution but they don’t have pain enough to buy it